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April 2012
THE CURRENT ECONOMIC CLIMATE IS AFFECTING THE WAY YOU INSURE A TOURISM BUSINESS
By Gavin Courtenay, Managing Director, SATIB Insurance Brokers
 
According to the latest results of the TBCSA FNB Tourism Business Index (TBI), the tourism trade has shown a marked improvement in business performance for the last quarter of 2011.
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In fact, the data from ACSA, comparing arrival stats for the period January to October 2011 against the same period for 2010 indicates an increase in passengers arriving on international, regional and domestic flights.

So, if tourist arrivals are on the increase, what’s the problem?
 
Indications from the SATSA Market Intelligence Report (MIR) for January 2012 are that tourists have significantly reduced their length of stay and accordingly, the number of bed nights sold has reduced despite an increase in the number of tourist arrivals. Indications from tour operators are that the length of trips has also been reduced, so total spend is down.

Double Dip Recession
Given the global economic recession, which many economists think may head for a double dip recession, the SATSA MIR advises tourism businesses to continue reducing costs and to manage their cash flow. So now you know why your hospitality clients in particular have been asking for their insurance premiums to be cut.

Premiums
If only it were as simple as that. As we all know insurance premiums are primarily based on two crucial aspects; risk exposure and self-insurance.

In order to reduce premium, brokers should be advising their clients to either increase their excess margin (the portion of a claim that would be self-funded in the event of loss) or to mitigate their exposure to risk - usually it requires a combination of both.

Mitigating Risk
Mitigating risk requires a complete assessment of all areas that could potentially result in significant financial loss in the event of an incident occurring and in compiling written procedures to reduce and manage such risks. A daunting task considering the complexity and diversity of South Africa's varied accommodation offerings, from home-stays to guesthouses, hotels and remote safari lodges but an area of expertise that we at SATIB have perfected over our 21 years of providing risk transfer solutions to the tourism and hospitality sector.

Value-Added Benefits
Providing value-added benefits is another area where insurance brokers can assist their clients. Insurance underwriters will rate an establishments’ premium favourably if presented with documented risk mitigation procedures.

For example, to supplement and endorse our clients' insurance proposal documentation, we provide underwriters with proof of medical evacuation insurance cover, which is provided to our clients as a value-added service through our SATIB24 Crisis Call facility and underwritten by our own Cell Captive.

SATIB24 Crisis Call
This service not only provides 24-hour assistance to our clients' guests but will also pay for medical intervention costs. We have found that by handling incidents of guest injury in a punctual and professional manner, the likelihood of a claim being instituted is vastly reduced and underwriters take cognizance of this when rating the risk, which translates into premium savings for our clients.

Cancelling Policies
Of course some distressed properties might consider simply cancelling their insurance policies to reduce expenses, but that’s not really an option if they plan to continue trading, as legislation requires that hospitality establishments have insurance cover in place. Certain trade associations, such as the Southern African Tourism Services Association (SATSA) have minimum insurance indemnity requirements for membership.

New Client Risk Profiling
When assessing a new client's risk profile we often come across existing insurance policies in place that are totally inappropriate. In fact, if a claim were to be made these policies would not respond, which is not only a waste of money as it renders the client essentially uninsured and exposed to the very risks that they sought to transfer.

Tourist Financial Compensation
In addition, one also has to consider that tourists themselves are under severe budgetary constraints and will use any opportunity that presents itself to make a claim for financial compensation, specifically where physical injury, negligence, errors or omissions are concerned. We have noticed an increase in professional indemnity claims over the past year.

So the key message is really this: The current economic situation should drive those with cover requirements to engage in specialist brokers/risk managers, who will be qualified to structure their risk transfer needs in line with their exposure and appetite to manage risk.

For more information on business liability insurance and other insurance options, contact Brett Lazarus of SATIB Insurance Brokers on 0861 728 4248 or blazarus@satib.co.za
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